10 Email Marketing Tips for Wine and Food Brands

Email marketing has been the digital gold standard for 20 years, but everyone needs more email marketing tips. This free, old school communication platform has withstood corporate coup attempts by Facebook and Slack, among others. Nothing, however, has replaced this simple, incredibly effective tool. 72 percent of consumers prefer email as their primary means of communicating with brands, over social media and all other avenues. There’s even a 44 percent ROI on every email marketing dollar spent, so yeah, it’s not going anywhere. I thought text might be viable replacement, but that platform hasn’t yet bested email either.

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10 Tips to Grow an Email List – Food and Wine Brands

With email, there’s power in numbers. A business should live and die by its email list, since this marketing platform isn’t going away. If you receive visitors to your retail location every day and don’t have at least 5,000 names, then you need this post on how to grow an email list. Don’t be behind the eight ball… nurture that list! It could be the last opportunity for further outreach and to follow up to that customer who just realized that you’re the bomb diggity.

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